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Raising the Bar with Alli and Michael


Nov 1, 2019

Sugar Paper, Los Angeles's premier goods shop and custom letterpress stationery company, was born in 2003 when college pals Chelsea Shukov and Jamie Grobecker started designing custom letterpress cards after graduation as a hobby. Now, Sugar Paper is carried in 1,500+ shops around the world and has storefronts in Brentwood, Newport Beach, and Marin. With a commitment to bespoke, local, and hand-made pieces, the Sugar Paper brand has won over celebrities from Reese Witherspoon to Zac Efron and earned them partnerships with brands like Target, J. Crew, and Goop. Chelsea and Jamie stopped by to tell Alli and Michael why handwritten notes are still thriving in the digital age, how their business is like a marriage, and what's next for the ever-growing stationery company. Keep up with Chelsea and Jamie
at @sugarpaperla and sugarpaper.com, and don't forget to follow @alliwebb for #BTS of Raising The Bar and subscribe and rate us!
 

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